Facebook to publish privacy principles ahead of European Union law

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She wrote that the company is "introducing a new education campaign to help you understand how data is used on Facebook and how you can manage your own data". This will also see the launch of a new privacy centre, featuring all privacy settings in one place. "We're designing this based on feedback from people, policymakers and privacy experts around the world", said Egan, adding that "it's important that you have choices when it comes to how your data is used".

Going forward, Facebook says it will also continue to work towards holding itself accountable for keeping personal information private.

Facebook's announcement also coincides with Data Privacy Day, an global effort to promote safety, security and trust related to personal information.

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Facebook directly references the European Union's impending General Data Protection Regulation (GDPR), a law meant to strengthen privacy protections with certain requirements. And national regulators will be able to issue fines if companies collect personal data without consent or misuse personal data.

Users will be encouraged as of today (29 January) to take a privacy check-up of their profile to examine what exactly they are sharing and who exactly can view it. Facebook, which has 2 billion users, said it will show different videos on different privacy topics throughout the year.

Facebook's latest moves don't include changing the way the company handles user data and it does little to address questions over how it aggregates and shares information. Back in 2015, the European Commission created the rules to give European citizens more control over the data collected about them by major tech companies such as Facebook, Google and Amazon. The videos will appear in the News Feed, he said. GDPR intends to increase an internet user's right to be forgotten. It has also announced plans to make users' core privacy settings easier to find on the website. "Our apps have always been focused on giving people transparency and control, and this gives us a very good foundation to meet all the requirements of the GDPR and to spur us on to continue investing in products and in educational tools to protect privacy", Sandberg said at an event in Brussels last week.